Or listen on:
Episode Description
In this episode of the Chief Meta Chicks podcast, Sarah Petty shares her journey from a corporate finance career to becoming an entrepreneur. She discusses the challenges and learning curves she faced, particularly in marketing and sales, and emphasizes the importance of networking and community support. Sarah highlights the highs of her entrepreneurial journey, including the satisfaction of helping clients achieve their goals, while also acknowledging the difficulties she encountered along the way. In this conversation, Sarah Petty shares her entrepreneurial journey, discussing the challenges and lessons learned in navigating the sales process, understanding client value, and the importance of building a support network. She emphasizes the need for continuous learning, investing in marketing, and the value of coaching in accelerating business growth. Sarah also highlights the significance of community support and offers advice for new entrepreneurs, encouraging them to believe in their ideas and prioritize their worth.
Takeaways
- Sarah transitioned from a corporate finance role to entrepreneurship
- She identified a gap in the market for strategic financial advice
- Sales and marketing were significant learning curves for her
- Networking has been a crucial lead generator for her business
- She emphasizes the importance of investing in marketing early on
- Sarah found confidence by observing successful male entrepreneurs
- Building a supportive network is essential for female entrepreneurs
- Her first payment as an entrepreneur was a significant milestone
- Community support has been invaluable in her journey
- Understanding your value proposition is crucial
- Building a support network can alleviate isolation
- Coaching can significantly accelerate growth
- It's important to identify your ideal clients
- Wearing many hats is part of entrepreneurship
- Backing yourself and valuing your time is vital.
Episode Transcript
Chapters
00:00 Introduction and Career Overview
03:00 Transitioning from Corporate to Entrepreneurship
06:08 The Importance of Marketing and Sales
08:50 Building Confidence and Overcoming Self-Doubt
11:57 Networking and Community Support
14:46 Highs and Challenges in the Entrepreneurial Journey
22:53 Navigating the Sales Process
24:51 Lessons Learned in Business
25:57 Understanding the Value of Services
28:55 Identifying the Right Clientele
30:28 Wearing Many Hats as an Entrepreneur
33:14Building a Support Network
34:42 Investing in Coaching for Growth
37:27 Measuring Business Success
38:37 Finding Purpose in Entrepreneurship
42:10 The Importance of Community Support
43:27 Advice for New Entrepreneurs